Article Review How to Profit from Lean Advertising by...

Review of How to Profit from Lean Advertising: How to Profit from Lean Advertising is an article written by Thales Teixeira to examine and explain the concept of lean advertising and how philosophies of this concept are enabling small marketing budgets to obtain value of big brands. Generally, lean procedures, philosophies, and methodologies are slowly becoming common aspects of advertising for both small and large companies. The emergence of leaning advertising as an important part of modern marketing is influenced by the ongoing spread of lean thinking. Actually, lean advertising is not only a procedure or methodology but also a philosophy that has transformed contemporary advertising methods. As a result of its widespread growth, small, medium, and large companies are faced with the need to adopt lean advertising. In his article, Teixeira begins by examining how the footwear industry has conventionally been characterized with memorable advertising to an extent that major brands have spent millions of dollars in creating spectacular TV advertisements. Some of the major brands mentioned in the article are Reebok and Nike that have spent huge amounts of money in hiring advertising agencies and signing athlete-endorsers. He proceeds to examine how most of the big brands are using online mechanisms in advertising their products through shooting videos and sharing them on YouTube. After the brief introduction of how big brands are using conventional advertising methods

Life Without Parole For Juveniles - 2068 Words

Life Without Parole for Juveniles On December 17, 1992, 15 year-old Jacob Ind went to school after having murdered his mother and stepfather in the early hours of that morning. In an interview with Frontline he recalled, â€Å"I remember I was sitting in the police station and this is how out of touch of reality I was. I had a small amount of marijuana, like an eighth of an ounce, in my bedroom. And I m telling my brother, You got to get the marijuana or else I m in trouble† (Profile Jacob Ind). His attorneys contended that he was acting in self-defense, claiming that the murders were the climax of years of insult by his parents. On June 17, 1994, he was convicted and handed a mandatory sentence of lifetime without parole. This is just one of many life experiences of juveniles sentenced to life without parole in the U.S. There have been many other instances where the juvenile was not the real murderer, but was however given the lifetime without parole sentence. In those insta nces the defendant would have been convicted of felony murder, in which the defendant could have just been an active participant in a crime during which a murder was committed and consequently, spend life in jail without parole. Felony murder came into play in the case of Devon and Jovon Knox, in July 2007, the 17-year-old twins set out to steal a car together (Sentencing Juveniles). During the car jack, one of the brothers shot and killed the car’s owner. The panel could not decide which brother pulledShow MoreRelatedEssay on Life Without Parole for Juveniles956 Words   |  4 PagesFlorida (2010) banned the use of life without parole for juveniles who committed non-homicide crimes, and Roper v. Simmons (2005) abolished the use of the death penalty for juvenile offenders. They both argued that these sentences violated the 8th Amendment, which prohibits cruel and unusual punishment. While these landmark cases made great strides for the rights of minors passing through the cr iminal justice system, they are just the first steps in creating a juvenile justice system that takes intoRead MoreA Research Study On Juvenile Life Without Parole1048 Words   |  5 Pageson a National Institute of Justice study as a Doctoral Research Assistant. Her focus is corrections, juvenile justice, and legal analyses in criminal justice (S.H.S University). In her article, â€Å"Juvenile Life Without Parole,† Spooner addresses the punishment of Juvenile life without parole and questions its constitutionality. She begins with raw numbers, including which states have the most juvenile serving LWOP. Further discussed are the facts that 98% of JLWOP inmates are male, and that black youthRead MoreEssay about Juvenile Life Without Parole, Cruel or Just Unusual?3438 Words   |  14 PagesJuveniles Sentenced to Life without Parole Cruel or Just Unusual? [pic] Juvenile Sentencing: Life without Parole, Cruel or Just Unusual? When the Judge announced the verdict â€Å"Guilty† there was a slight murmur in the court room as was expected. Then the Judge began to announce the sentence â€Å"Life in prison without the possibility of parole†, the words cutting through the air like an arrow through a paper target. The courtroom was an arena of mixed feelings, half cheering in a celebratoryRead MoreMiller V. Alabama1421 Words   |  6 PagesCourt weighed in on the constitutionality of life without parole for juvenile offenders. The case was Miller v. Alabama and actually included another case, Jackson v Hobbs, as well (2012). Both were criminal cases involving 14 year old boys who were convicted of murder and sentenced to a mandatory sentence of life without parole (2012). In 2009, juvenile courts in the United States handled an estimated 1.5 million delinquency cases that involved juveniles charged with criminal law violations (KnollRead MoreMiller vs Alabama1270 Words   |  6 Pagesof mandator y life sentences without parole enforced upon persons aged fourteen and younger found guilty of homicide. The court declared unconstitutional a compulsory sentence of life without parole for children. The states have been barred from routinely imposing sentences based on the crime committed. There is a requirement for individual consideration of the child life circumstance or the defendant status as a child. The court rejected the definite ban on life sentences without parole. This is becauseRead MoreJuvenile Justice : Juvenile Crime1035 Words   |  5 PagesStephani Portillo Honors English 10b Branson,6 May 19,2017 Juvenile Justice As juvenile crime increases over the years due to gang activity, bullying, etc. many offenders are given a life sentence without parole. There isn t a clear boundary that marks at what age should they be treated as adults because the severity of their action always effects that. Should a 6-year-old be convicted with life in prison or should they let them go? Is a 16-year-old enough to be charged with murder like an adultRead MoreThe Death Penalty For Juveniles1169 Words   |  5 PagesResearch Paper: Death Penalty for Juveniles Capital punishment for juveniles is one of the most controversial topics to ever be explored in society and in the criminal justice system. The death penalty is a rare occurrence amongst juveniles since it is so arguable as to whether they should be tried as adults. Lynn Cothern from the Juvenile Justice Resource Center suggests that â€Å"the primary purpose of the juvenile justice system is to hold juvenile offenders accountable for delinquent acts whileRead MoreContriction Of The Documentary : Second Chance Kids Reflection754 Words   |  4 Pagesamount of juveniles sentenced to life in prison without parole. The statistics throughout the documentary were shocking. For example, across the country, there are more than two thousand people convicted of murder as juveniles and sentenced to mandatory life in prison without the possibility of parole (Dornstein, 2017). My Thoughts Anthony Rolon was one out of roughly three dozen teens in Massachusetts to be convicted of murder and sentenced to mandatory life in prison without parole during theRead MoreJuveniles Should Not Receive Life Sentences1199 Words   |  5 PagesAbstract All juveniles should not receive life sentences for felony crimes committed one time. Every year in the US, children as young as 13 years of age are sentenced to spend the rest of their years of life in prison; sometimes, without the option of parole. Juvenile life without parole may also be known as â€Å"JLWOP.† Even though there’s a consensus saying that a child cannot be tried or held at the same standards as an adult and recognize that children are empowered to a higher level of treatmentRead MoreWhy Students Should Be Taught At A Prison Room Essay1305 Words   |  6 Pagesthose that participate in the program. The outside students experienced this a few weeks ago when the prison went on lockdown. A couple of the inside students were not able to attend class due to the lockdown. The dynamic of the class was different without those students. On September 20th, I missed class with the inside students. I was surprised when I returned, how many inside students said t hey missed me in class. It was refreshing to see that they care if we attend class. This class has really

Effect of Music on Grades of Students free essay sample

All Reran Quarrels, Farman Saved. Susan Tale butt, Malta Cram, Hind Jabber, Sabina Wadded, Ham Mansion Abstract The purpose of our study is to investigate the effects of music on students grades in Mathematics, Statistics and Accounting. And also investigate student wants to take lecture and give exam with music. Music has been found to have profound effect on the brain. Psychologists and scientists have been looking at the link between music, with mood, work efficiency and concentration for years.In our experiment, we hope o find a correlation or regression between music and its effect on studies and grades. 400 students were selected randomly from the deferent universities. As everybody in his life ever tried to use music during his studies so we wanted to know its effects. We used a questionnaire for that task. Different socio cultural peoples were used but main three parts was comprised into our questionnaire. Firstly we tried to know that how much students had ever taken lecture or given exam with music. Our first part was introduction In which we got to know that how much students know about music and its type and which type of music they prefer to sites. Second part objective is back born of our questionnaire because it contains the question of is students like to listen music during lecture, homework or In exams and In which subject they prefer to listen music. Does the music effect their studies and if yes then the effect is positive or negative in their opinion. Third part contains the questions of Suggestion in which they recommend that music should be used in lecture and exams or not.They told us that music can increase their performance In math or not and relationship between music and math. We get their opinion on that hey are satisfied with grades of those subjects in which they used music. At the end they told us their grades which helped us to reach at a conclusion. Introduction and Literature Review Introduction Mathematics and music have a strange connection. Music is the only art form, where the form and the medium are the same. Mathematics Is the study of mathematics using mathematics. Music is only created and experienced as music.Thus, there is a natural connection between mathematics and music. Both are experienced as pure objects of the brain, and both have meaning outside of the brain only by artificial inspections. Music Is thought to link all of the emotional, spiritual, and physical elements of the universe. This study Is conducted to know about the music and Its effect on grade of student. The main reason of selecting this topic as our research was lecture of Human Resource Management, in which background music and songs was played during our quizzes, lecture and our final exam.So we want to know that is there some relation between music/songs and study. We also wanted to know that what is the opinion of students of others university and had they ever taken lecture ND given exam with music and what do they think about that music effects their music/song during exam and lecture done in other universities or not. Music is said to affect the intellect of humans in several different ways. Specifically, it is said to affect infants more than any other age group. Music can improve learning skills, test taking skills, concentration, heartbeat, and relaxation.Music has been proven to offer several benefits for infants, young children, young adults, as well as for adults. Not only does music affect intellect, but it also benefits health. This reasoning is due to a reason heartbeat. A slower heartbeat indicates relaxation. Students usually study in quiet, relaxed surroundings while listening to serene music. Classical music can steady a fast heartbeat. For example, a students heartbeat may increase due to test anxiety. An adagio-tempo song might slow the heartbeat and help the student loosen up and relax.Exercise plays a crucial role in maintaining good health, and music can be beneficial to this. Music reduces muscle tension, resulting in a better, more efficient work out. Scientists performed controlled studies using adult males who Newer approximately 25 years old. Scientists took blood samples before and after treadmill running. The experiment found that with the presence of music, heart rate, blood pressure, and lactate secretion in the brain were significantly lower. The results proved that music improves workouts and reduces stress. Music benefits infants, young children, college students, and adults.Experiments relating exposure to music and intelligence are ubiquitous and usually positive. Music is gaining the reputation of having more power than it generally did in the past. Different types of music create different effects depending on the person. Listening to an up beat, fast Eng might give someone energy to work out; listening to a soft, relaxing song might put a person to sleep; and listening to Mozart may enhance spatial reasoning and memory in the brain. Whatever the situation may be, music seems to have a purely benefiting effect. Literature Review Ninth the advent of electronically reproduced music, background music has become increasingly prevalent in our society. The occurrence of such music is so common that an individual may not be aware of music in their immediate environment. Background music can be defined as any music played while the listeners attention IS focused primarily on a task or activity other than listening to the music (Radios Bayle, 1988). The function of background music varies with the individual listener and with the nature of the task or activity in which the listener is involved.Such a task or activity could be studying or other academic preparation. Students of all ages have often claimed that they can study and learn more effectively while listening to music. Indeed, some researchers have explored the possible transfer of cognitive abilities to other curricular areas by theorizing that exposure to music, wrought participation and formal instruction can facilitate unmusical learning Madsen, 1987; Radios Bayle, 1988; Wolfe, 1983). Yet a solid research base for these claims seems to be lacking. While music appears to enhance some individuals learning, it may be distracting to others.The possible effects of exposure to music and music instruction on unmusical learning have received some previous attention benchmarks, 1980; Wolff, 1977) discussed the extra musical effects of music education . The results of these reviews demonstrated mixed results. While some search indicated there may be some measurable effects of music instruction on cognitive skill, due to some inadequacies in the experimental designs such positive conclusions should be viewed with caution. Other researchers have utilized music as reinforce or mnemonic device (Madsen ; Forsyth, 1973; Travel-Holder, 1993).Also, studies have attempted to draw a cause and effect relationship between music study and academic achievement (Friedman, 1959). Greenberg and Fisher 11971) discovered that background music had a statistically significant effect on psychological test scores. However, the direct effects of exposure to musical sounds ring study or academic testing have received comparatively little attention. Henderson, Crews, and Barlow (1945) found that popular music distracted subjects on a paragraph comprehension test, while it had no effect on vocabulary test scores.In a similar study, Labial (1960) found background music had no effect on reading comprehension scores. He also discovered that the subjects preference for listening to music while studying had no significant effect when used as a covariate. Tough and Michaels (1975) found an interaction between gender and frequency of studying to music that affected reading comprehension scores. However, Kelly (1993) did not find this interaction in a later study. Studies that have examined the exposure to musical sounds on math skills have had similar results.Wolf and Whiner (1972) reported a statistically significant difference between music and silent conditions on arithmetic test scores. However, they attributed this difference to habituation as most of the test subjects reported that they listened to hard rock music when they studied. Wolfe (1983) found no difference in math test scores with four levels of music loudness, but did find that the subjects reported that the louder music interfered with their concentration. In her dissertation, Cox (1981) reported that classical music used during relaxation therapy had no statistically significant effect on algebra scores.Miller (1980) found no significant difference in math test scores among groups exposed to three conditions: no sound, white noise background, and background music Noon Cages Fontana Mix). Researchers have reported that the results of this body of literature reveal mixed resu lts (Tough Michaels, 1975; Madsen, 1987). However, finding optimum academic study and testing conditions for variety of students is of interest to educators in all fields. Also, the effects of environmental conditions on learning and performance may reveal keys to the inner Markings of the human thought process.In his dissertation, Hidden (1971) proposed five music reaction profiles or music listening styles. These five styles are: associative, cognitive, physical, involvement, and enjoyment. Hidden hypothesized that people listen to music in a combination of five styles where all styles are present AR some level, but one style is predominant. How a person listens to music may affect the possible transfer of cognitive abilities to other curricular areas. It is the purpose of his study to investigate the effects of popular and classical music listening styles on undergraduate students math test scores. Specifically, this study will seek to determine if any of the five musical styles, as defined by Hidden (1971), will act as a covariate, along with the presence of popular or classical background music, in Adrian North. The Effects of Music on Helping Behavior. Environment and Behavior 36 (2004). 10 Seep 2005 . This was an extremely beneficial study was performed on this topic by Mark Tartan, David Harvests, and Adrian North. These men sought to examine the manipulation of the mind based on music. They played music in a gym and examined the moods through testing their subjects immediately following their workout. They offered the participants the ability to help out a charity, thus examining the affect that the music had on them. They had two different groups which they measured those who listened to annoying music and those who listened were exposed to uplifting music. The results revealed that the uplifting music did in fact manipulate the mind by causing the subjects to be more supportive. Weinberg, Norman . The Mozart Effect: A Small Part of the Big Picture. 7 deed. Sacramento: Regents of the University of California, 2000. One particular article we came across examined the effect of classical musics mathematical rhythms.According to their studies, the format of the mathematical rhythms in Mozart pieces contain various factors which enhance mental clarity. Leslie, Teresa. The Effect of music listening on work performance. Psychology of Music. Volvo. 33, No. 2, 173-191 (2005).. This Journal article found results that indicate that in a work environment, quality of work is lowest with no music and time-on-task was longest with no music as well. It also states the environments with music help mood and increase quality of work when music is present. We hope that our experiment shows these results as well. Plate, H. The Structural Components of Music Perception. A Functional Anatomical Study. Brain. Volvo 120, Issue 2: 229-243. Oxford University Press 1997. This Journal article relates to our experiment in a more medical standpoint. Their experiment explores the relationship between the cerebral structures and music appreciation. It is essential that we look at medical Journal articles so we understand the medical basis to our experiment. Our mind is complex and extraordinary and music plays a profound affect on our brain and the way it works. McCarty, R. The Effects of Different Types of Music on Mood, Tension, and Mental Clarity. Pub Med. 1998 Jan; 4 (1): 75-84. 7 Seep 2005.. This Journal article touched on not only music and its effect on work efficiency, but also musics effect on tension, mood and mental clarity. Because it includes more than Just mental clarity, it gives us more information and research to work with. The study found that designer music (music made to have a specific effect on the listener) increased positive feelings and concentration levels. This Journal article has many similarities to our experiment and coincides with our hypothesis. Florentine, Mary. On the Behavioral Characteristics of Loud-Music Listening. Ear and Hearing: The Official Journal of the American Auditory Society. 19(6):420-428, 1998 Deck. This Journal discusses behavior and its link to listening excessively to loud music. They created a survey and test 90 subjects. Eight of the surveyors showed behaviors that are present in substance abusers. This is relevant to our experiment because we will be using rock and other types of loud music to measure concentration this Journal taps into the musical category. Sweeney, J. C. The Role of Cognitions and Emotions in the Music-approach-avoidance Behavior Relationship. Journal of Services Marketing. Volvo 16, 1: 51-69. March 2002. Emerald Group Publishing Limited. This study dealt with an experiment in a womens fashion different aspect of our experiment. The Journal states that music affects customers perceptions of service quality as well as feelings of arousal in terms of a womens fashion store. After reading different Journals like this one, it is obvious that music affects all aspects of life, not Just mood and concentration. McCarty, Rolling. The Effects of Different Types of Music on Mood, Tension, and Mental Clarity. Heartbeat 76 (2002). 17 Seep 2005 .A third study we found, looked into the connections between music, mood, and mental clarity. They sought to test the different effects that diverse genres of music had on subjects through psychological questioning and profiling. Rhea tested four genres of music from various corners of the music world; Grunge Rock, New Age, Classical, and Designer. The results were conclusive in revealing that grunge rock evoked hostility and greatly reduced mental clarity and motivation. We found this particularly important to our studies as we also plan to test primarily college students who commonly listen to grunge music.Carroll, Robert Todd. Mozart Effect. The Skeptics Dictionary 2005.. This article explores the effect that Mozart music has on the mind. It gives the history of the scientist who examined this issue. They included statistics to prove their case the students do better when they are exposed to Mozart and classical music. This article correlates to our hypothesis that classical music will improve concentration. Http://skeptic. Com/Mozart. HTML ODonnell, Laurence. Music and the Brain. 1999. 17 Seep 2005.. This article emphasizes the power of music on memory and learning, the effects of music.It includes that people who study music have better Gaps and are higher achievers than those who arent in music. It included the fact that Hungary, Japan, and the Netherlands, the top three academic countries in the world, all place a great emphasis on music education and participation in music. http:// NNW. Chronometer. Org. BRB/nil 5/Monte/musical. HTML Irish bar chart shows that mostly students of 15-24 age group dont like background music during their lectures. Green and blue bars show peoples with disagree and strongly disagree respectively. Whereas students from 25-34 age group agree that hey like to listen music during their lecture.

Thomas Jefferson Orignial Pragmatist free essay sample

Among the major themes in the book is the materialist conception of the Jeffersonian, which begins with ideas of the Creator as the divine Architect of nature, and the economy of nature, which explains the efficiency and the practicality with which the Creator made nature. These ideas become the foundation for which all other Jeffersonian ideas stem from. Among them are early conceptions of pragmatism.Therefore, the thesis of this paper concerns Jeffersonian thought exhibited early traces of pragmatism in its ideas of the Creator, the physiology of thought and morals, and useful knowledge The Jeffersonian materialist conception of God, the Architect of nature, seasoned that God must have made it possible for everyone to discover His existence and His character. Therefore, God could be externally validated through observation of nature, which made God tangible. For example, David Riotousness believed that facts which men did not yet know. .. Loud confirm the quality which already had been proved by astronomic science. We will write a custom essay sample on Thomas Jefferson: Orignial Pragmatist or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Hence, what has been observed through science can predict what lies in other parts of the universe that has yet not been observed. This suggested that there could be no subject-object split between God and man. Such arguments against subject-object split reflect pragmatist William Sesames belief of realism nearly one hundred years later, which would later influence pragmatist Hilary Putnam conception of realism another hundred years after that.Jeffersonian ideas on thinking also exposed pragmatists ideas on truth, plurality, theories, and absolutes. Jefferson remarked that differences of opinion Like differences of face, are a law of our nature, and should be viewed with the same tolerance. Abortionist further commented that since people had varying ways of thinking, the Jeffersonian believed it to be futile to ruse an absolute or to bring consistency among different thoughts through theories. This varying ways of thinking would lead to experimentation and the use of experience in determining the truth.Pragmatist William James expressed similar feelings as the Jeffersonian. Diskettes explained Sesames notion that truth were conditional and constantly evolving rather than abstract and absolute with a preference. For facts over theories. Hence, James expressed similar feelings towards truth, plurality, absolutes, and theories as Jefferson. Brittons depiction of the Jeffersonian idea of useful Knowledge closely mirrors several of pragmatist John Dews ideas on education. The Jeffersonian believed mind and body to be one. Since the mind could not survive without a living body, thinking was seen as a mode of action derived from a functioning body. Similarly, Dewey felt that the first obstacle in education was the dualism of action and knowledge. Dewey felt that knowledge was a form of action much like the Jeffersonian, and that knowledge could be obtained through action, but knowledge for its own sake could only be subordinate to action and practice.Jefferson concurred that knowledge is of little use, when confined to mere speculation: But when speculative truths are reduced to practice Knowledge then becomes really useful. Both conceptions exhibit the important premise of pragmatism of practicality. He went on to say a powerful, prosperous, republican community could result only if each class was qualified for its practical task. Dewey concurs with this sentiment as Richard Hovercrafts points out in his book Anti-limitlessness in American Life that Dewey saw education as a major force in social reconstruction.Therefore, both the Jeffersonian and Dewey viewed education as the prime vehicle in advancing societal needs and exhibited the important feature of pragmatism that all activities should be result driven. In conclusion, when the idea of pragmatism was developed into an established philosophy, it found among its influences the Jeffersonian tradition some one hundred year before it. For instance, the Jeffersonian distaste for metaphysics such as dualism between man and God, and thought and action, can be seen in pragmatist William James beliefs of realism, and John Dews ideas on education. James and the Jeffersonian believed that there exists multiple ways of thinking, resulted in the idea of plurality of truths, and because of such they viewed an inherent fallibility in theories and absolutes. Jefferson and Dews general ideas on education mirror each other closely. For example, their belief that education should provide the skills and knowledge to improve the society show the result oriented character of pragmatism. Abortionist himself sums it up the best: Eighteenth-century America could provide the inspiration, but not the confirmation for a pragmatic philosophy.

Euthanasia Essay Research Paper 2 free essay sample

Euthanasia Essay, Research Paper # 8220 ; Should euthanasia be legalised? What is your place on this inquiry? Argue your instance. The inquiry of whether or non to legalize mercy killing is non a modern 1. Throughout the ages at that place has been much argument over the legalization of mercy killing in Australia and throughout the universe. People # 8217 ; s sentiments are everlastingly altering, and 78 % of Australians now believe that mercy killing should be legalised. Euthanasia allows people to hold # 8216 ; a good decease # 8217 ; and quality of life, it besides allows for people to be treated with self-respect. Legalisation will convey the practise of mercy killing out in the unfastened. There should nevertheless be rigorous guidelines that need to be followed, such as those in topographic point in Holland. Euthanasia should be legalised as terminally sick and helpless people have the right to take when and how they die. The word mercy killing comes from the Greek words # 8216 ; eu # 8217 ; and # 8216 ; thanatos # 8217 ; , which mean # 8216 ; a good decease # 8217 ; . We will write a custom essay sample on Euthanasia Essay Research Paper 2 or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page There are many people who would profit from # 8216 ; a good decease # 8217 ; and the lone manner that this can be achieved is through the legalization of mercy killing. Sometimes being alive is non plenty, the quality of life has to be considered. What kind of life is being in torment or unable to travel any portion of your organic structure. In # 8216 ; Willing to listen, Desiring to decease # 8217 ; the narrative of 22 twelvemonth old Cornelius Hus is told. After going a quadriplegic in a bike accident, he lost control of his organic structure maps and could non make anything for himself, non even brush away a fly. Cornelius had to trust on person else to make everything for him. He did non desire to # 8216 ; a caput in a chair # 8217 ; and whilst in rehabilitation he invariably asked for a deadly injection. As this was illegal he had to happen another manner to stop the agony. Ultimately his best friend heeded his supplications and shooting him, the friend so shot himself. This would non hold happened had euthanasia been legal and an option. Quality of life does non add up to the measure of life. There has to be self-respect in life every bit good as self-respect in decease, a good decease. This is something Cornelius did non hold. Peoples need to be able to take to decease with self-respect. If an animate being is in hurting the humane thing to make is to set it to kip, yet worlds are made to endure. There is one thing that all life things have in common, decease. It is natural to trust that when the clip comes, that decease will be peaceable, without drawn-out agony. At present this hope is non realised by some people, they are condemned to endure hurting, torment and dependance on others before they die. They have to endure mental and physical hurt as they have no hope of deceasing a dignified decease. The legalization of mercy killing would alter this and offer hope of alleviation to those who wish to hold entree to an assisted O R induced decease. This would give them a quick, peaceable and dignified manner of stoping their life. This would besides convey aided deceases out into the unfastened unlike the present ‘behind closed doors’ attack. At nowadays, throughout the universe, physicians. nurses, relations and friends help people to decease with self-respect every twenty-four hours. They do this although they know it is illegal, these people run the hazard of imprisonment to assist their loved 1s do something that should be a right. Euthanasia is practised every twenty-four hours in infirmaries when intervention is withdrawn that would protract a individuals life. For illustration, in 1989 Baby M died in Melbourne 12 yearss after being born enduring from spina bifida and epilepsy. All life protracting medical intervention was withdrawn from this babe and merely basic nutrient and hurting alleviation given, had intense medical intercession been used this babe may hold lived some kind of life, all be it limited. The determination was made non to protract this babes enduring, what was the difference between this agony and that of Cornelius Hus? Baby M was allowed to decease with self-respect, all be it assisted by physici ans, whereas Cornelius was shot in the caput by a loving friend, a decease with no self-respect whatsoever. Rather than being performed in secret behind closed doors, mercy killing must be legalised to do it available to those in demand. For people sing euthanasia their wish can come true right now, they merely need to travel to Holland. Under new Dutch Torahs, physicians who commit mercy killings are granted unsusceptibility every bit long as they have followed the guidelines that are in topographic point. These include things such as the patient # 8217 ; s bespeak being voluntary, they face unrelenting or intolerable agony and they have been informed of the options or chances. There must be two physicians consulted and they both must hold that the guidelines have been met. When these guidelines are met mercy killing can happen. Guidelines are of import to guarantee that mercy killing is used by those who need it most. Helping person to decease is non a determination that is taken lightly. When person is terminally sick or incapacitated it is non a pick between life and decease, it is a pick between two types of decease. One that is dignified and peaceable compered to one of agony and torture. Euthanasia should be legalised, with guidelines, so that terminally sick and helpless people have an avenue to pick when and how they die. Bibliography Pp23-25, Robert Gott and Richard Linden, No Easy Way Out, CIS Publishers, Carlton, 1993. Pp 83-93, Helga Kuhse, Willing to listen, Desiring to decease, Penguin Books, Ringwood, 1994. Pp 60-107, Gary E. McCuen, Doctor Assisted Suicide and the Euthanasia Movement, Gary E.McCuen Publications, Wisconsin, 1994.

Santas Reply - A Funny, Comedic Male Monologue

'Santa's Reply' - A Funny, Comedic Male Monologue This stand-alone comedic male monologue features Santa trying to win back Mrs. Claus. If you want to know how this happy couple fell apart, read Mrs. Clauses piece in our list of comedic female monologues. It may be used by students, actors, directors for educational or professional purposes. But remember, it is purely a work of fiction. In reality, Mr. and Mrs. Claus are happily married! Santas Reply SANTA: Dear Mrs. Claus... Ever since you left me for the Easter Bunny, my life has become utterly meaningless. Without you, the North Pole truly is the loneliest place in the world. Without you by my side, there has been no one to keep me on my diet. Ive gorged upon cookies and milk. I even stole Rudolphs carrots. I gobbled up the gingerbread house next door. The neighbors are furious. Ive gotten so big, the reindeer have developed back problems. Thanks to me, the sled now exceeds its maximum capacity. I dont think Ill be able to clear the Rockies this Christmas Eve. And I cant stop drinking. Ive been going to Eggnog Anonymous meetings, but they just arent helping. And I hesitate to mention how devastated the elves have been. They keep asking about you. So, as you can tell, without you, my life is ho-ho-horrible. Please come back to me. I dont care if youre naughty or nice. Theres no one else I want underneath my mistletoe. Please come home.

Frederick Douglass Essay Example | Topics and Well Written Essays - 2250 words

Frederick Douglass - Essay Example However, in American, slavery was introduced and influenced by the European settlers. At first, Native Americans were exploited as slaves until the settlers learned to import African slaves. The purpose was to supply the increasing demand in slave labor and trading because it proved to have several economic advantages. In the first half of the nineteenth century, the institution of slavery had affected all the Americans – whether they were white or black, Northern or Southern, slave or free. During this period, the status and treatment to the slaves were very drastic and degrading. They were considered merely as chattels or pieces of property. They had only few legal rights, but, the most tragic scenario was the situation of other slaves who had no rights at all. Most of them lives and belonged to their â€Å"Masters† wherein they can be sold or leased in the public slave markets. The owners also controlled their lives in which they were the ones who decide on how they (slaves) spent their free time and whether they get married or not. The worst, once the parents were slaves, their children were also expected to become slaves and taken by their â€Å"Master† when they big enough to be utilized in agriculture, industry, commerce, domestic service, and/or armed forces. Due to this legal, social, economic and racial discrimination and prejudices suffered by the slaves, several anti-slavery movement and revolts began to develop to end their misery and to safeguard their basic human rights. And one of the most notable and influential figures in the abolition of slavery during the nineteenth century was Frederick Douglass, who was born to a family of African-American slaves and also became as slave himself as young as seven years old. Douglass escaped from slavery and began to advocate racial equality and black freedom from being slavery doomed. Discussion Slavery both existed in the North and South America. But, since the abolition of slavery in the North during the colonial period, the South had become the haven of slave labor due to the introduction and emergence of large-scale cotton plantation farms. Cotton became the world’s largest and represented as America’s biggest and most important export. It replaced sugar as the major crop. In fact, three-fourths of the world’s cotton supply came from the southern region. It was considered by the South as their â€Å"white gold† (Foner, 2006, 378) because it significantly boosted the economic status of the entire America wherein the sales earned from the cotton industry had allowed the country to pay for imported manufactured goods (Foner, 379). Since, the economy was centered on the production of cotton, the South, which happened to have abundant fertile farms applicable for cotton farming, had become the center of New World slavery. The South was also considered as the largest and most powerful slave society (Foner, 378) which adversely affected b oth the African American slaves and the poor American whites in the region. Effects of slavery in the South to the African-American Slavery in the South had adversely affected the African-American slaves. First, the African-Americans were subjected to racial discrimination wherein the White Americans believed that they were supreme and their black counterparts were the innately inferior. Further, they declared that true equality for them (whites) was manifested by being free from â€Å"low, menial, unskilled jobs† in which they emphasized that these jobs were only fitted for the blacks. Slavery was for the blacks and means their existence was to perform all kinds of work in the plantation all throughout the day with only brief break for meals. They were only fed for the reason to become more productive rather than any reasons (Foner, 2006, 395).

Public Opinion and Responding to Crisis Essay Example | Topics and Well Written Essays - 750 words - 1

Public Opinion and Responding to Crisis - Essay Example Rather, it takes the collective effects of all stakeholders and departments of the school management process to successfully undertake the roles of the school as a system of institutional transformation. In his work, Kowalski creates the awareness to the fact there are three major identified departments or stakeholders in the school management system and that the individual roles played by each of these departments needs to be harnessed and coordinated in such a way that they each become dependant on the other for the common goal of transforming lives through the school. These stakeholders are the staff, parents and students. In the case of the suicide at McKinley Middle School, there could be a thorough discussion of how the roles of each of these stakeholders could best be played from the perspective of public opinion and response to crisis to salvage future occurrences or better still to have prevented the happening totally. Problem identification mechanism in schools From the cas e, there is a clear indication of a major deficiency in the school management system that has to do with problem identification mechanisms. ... Clearly, suicide is a psychological problem that is most likely to be reflective in the life of a student or a person who has very little psychological attention. If all stakeholders in the schools management process as identified earlier could play their collective roles well to come to terms with some of the basic problems that students face in their academic life therefore, there is every indication that other major problems that could lead to worse forms of reaction to problems such as suicides would be catered for. Crisis Response Deficiencies More to the fact that schools do not put in much effort to identifying and mitigating crisis in students and for that matter crisis in schools, there also exists a serious challenge that has to do with the fact that schools do not respond to crisis quick enough even after the crisis have started. For instance there are a number of bureaucratic formalities that schools expect parents to go through to get crisis handled or responded to. This happens because schools fail to acknowledge and appreciate the fact that parents are part of the schools management system and that they should be in a position to have full access to the school especially in times of crisis response (Kowalski, 2010, p. 221). In the case of the suicide, there are several crisis response deficiencies that were noticed. Without an iota of doubt, if there had been a clear-cut policy in the McKinley Middle School regarding how crisis of all manners ought to be responded to, there remains a whole lot that could have been done to salvage the situation. Because of the absence of such crisis response policy, crisis always arises before solutions are sought. The way forward To conclude, it is important to reflect

Professionalism in Education and its Impact on Teachers Essay

Professionalism in Education and its Impact on Teachers - Essay Example This study stresses that  an educator’s pursuit for excellence is determined by his professional competence, preparation, knowledge of the subject and his teaching skills. Professionalism has caused profound changes in educational structure and the people’s concept of education. According to this view the professionalism of a teacher can be assed by three important ideas like preparation, knowledge of subject area, and defined pedagogy. Preparation means a professional would prepare his class room in spite of all adversities. He would break all barriers with effective teaching techniques. Along with the preparation a professional teacher with his wide range of knowledge would help the students to understand the material being taught.  This research highlights that  the Higher Education Act of 2004 was a remarkable step towards achieving professionalism in education. The 2004 Act was intended to integrate the educational activities and concepts under a unique regul ation. This Act â€Å"makes provision about research in the arts and humanities and about complaints by students against institutions providing higher education; to make provision about fees payable by students in higher education; to provide for the appointment of a Director of Fair Access to Higher Education; to make provision about grants and loans to students in higher or further education; to limit the jurisdiction of visitors of institutions providing higher education; and for connected purposes†.

Racial Violence Society

Racial Violence Society Today, various medias have portrayed racist violence in different ways. Racial violence is a way of attacking or abusing one because of his or her identity. For example, imagine walking down a street and an individual of another color attacks you. How would you feel? Is it just pure violence? What would you have done to prevent this? Or perhaps the attack has taken place because of your own color. Medias such as movies, books, or songs, have been widely portrayed to identify the uses of racist violence. Such medias in this analysis includes a movie, â€Å"Do The Right Thing† directed by Spike Lee, a current national news report of â€Å"The Shooting of Sean Bell†, and a CBS program about the gruesome murder of Emmett Till. When racial violence occurs, individuals do take action to glorify the meaning of racial brutality to support and seriously be concerned for any violence in his or her society. The first media, â€Å"Do the Right Thing† is a movie written by Spike Lee. The main character in the film is Mookie, a young man who lives with his sister and works as a pizza delivery man for the local Sals Pizzeria. Sal, an Italian pizzeria owner has the shop for decades and has the respect for his customers. The story takes place in Bed-Stuy, Brooklyn, a black neighborhood well known for racial disputes in the plot. Some racial disputes involves with the Koreans and the three unemployed African Americans sitting by the sidewalk. These men dislike the Korean man because of his shop. Moreover, Sal and his sons are thrown off by the boycott from Buggin Out, and Radio Raheem. Until one day, Buggin Out and Radio Raheem stepped into the store and began taunting at Sal. Radio Raheem had turned his radio to the highest volume, until an angry Sal, took his bat and destroyed the radio. Soon the two men and the brothers began fighting. The fight spills onto the streets. Moments after the fight began, Mookie grabs a garbage can, screaming â€Å"HATE†, slings it through the windows of Sals. A large crowd of onlookers surrounded the area. Upon entering the store, Smiley starts a fire. The building soon burn down and Sal was out of business. In this story, there were a lot of racial attention between the African Americans and the Italians. Also, marked by the racial violence, the Koreans were also attacked with harsh discrimination. Nevertheless, we see that the impact of the racial violence affected many people. Mookie realizes how he and his fellow African Americans were treated unequally. When looking at the arrest, the police killed Radio Raheem. This illustrates an unjustified type of violence by an authority that we trusted. Onlookers from the nearby apartments came by to watch the violence. This attention brought people from around the country. Realizing how this story affects the society of today, Spike Lee indeed wrote this story to illustrate how individuals do take actions for each acts of racial violence. Furthermore, acts of support were included into the film. For example, while Mookie was talking to his sister, we see that on the wall states, â€Å"Tawana told the truth!† This was one of the allusions that were in support of a racial-related violent act. This was referred to a rape scandal that reflected among the African Americans in the nation. The second media is a newspaper article â€Å"The Shooting of Sean Bell†, by Nahal Toosi. On November 30, 2006, Sean Bell and his friends attended a bachelor party at a club in Jamaica, where the three men were shot by undercover police officers. The shooting killed Sean Bell on his wedding day and wounded two of his companions, setting a storm of outrage in New York City and across the nation. As investigators continue to approach this case, family members and relatives of Bell continued to mourn his grieve and sadden lost. Many people in the city of New York are justifiably angered by this tragedy. Clearly, this tragedy marked a serious of problems within the police department. Citizens around the city gathered together to protest the racial brutally committed by the police department. For example, the leading African American supporters Rev. Al Sharpton and Rev. Jesse Jackson led protests and engage in talks within the society to bring greater support involving the racial violent brutalities. At one point, Sharpton states how that justice must be serve, and ask questions that contradicts the cases. He also questions how the police completed 50 shots to kill a young man who was just going to be married and unarmed. Individuals gather at a Town Hall Meeting to talk about the murder of Sean Bell. The determined community came together to demand answers that will serve justice to this violent crime. This leads to greater support and shows how this violence affects many individuals, and that one or another can act together and be concerned about this situation. The third media is a CBS program, called â€Å"American Experience: The Murder of Emmett Till.† This program strongly illustrates the gruesome murder of a young black man named grocery store in Money, Mississippi. Emmett Till, a teen from Chicago, didnt understand that he had broken the unwritten laws of the Jim Crow South until three days later. Then two white men dragged him from his bed in the dead of night, beat him brutally and then shot him in the head. This violence occurs because of the boys race. In the program, the man confessed to the crime. They insisted that they wanted revenge against the boy. It was his fault that this had to happen. â€Å"Without a sense of caring, there can be no sense of community,† quoted Anthony J. D Angelo. After the murder, hundreds and perhaps thousands of mourners arrived at a Chicago funeral home to pay tribute to the young man Emmett Till. This shows how individuals actually care about this tragedy and present national attention. Emmett Tills mother Mamie opted to have an open casket funeral because she wanted everyone to see what those two men had done to her son. After the citizens of about 600,000 observed the horrific result of the racial crime, men got up who never got up before. Others became more vocal who had never been vocalized before. And the fact that this happened to a child was more extensive. Nevertheless, this act sent a powerful message that lead others to come out and think about what actually happened and how he or she can stepped out to solve it. Medias such as books, songs, novels, or TV programs have come together to portray the ideas of racial violence. But it is clear to others that many of the individuals who have seen the results of a racial brutality, have stepped up to be concerned and showed support. Individuals do take action to glorify the meaning of racial brutality to support and seriously be concerned for any violence in his or her society. 7

Political Science Writing Assignment Essay

The article and the cases cited therein deal with a very important legal concept and the issues surrounding it. Central to the argument in the article is the meaning, scope and limitation of one of the most important and commonly-invoked provision of the Bill of Rights—the Fourth Amendment.   The Fourth Amendment guarantees each person’s right to be secured n their persons, houses, papers, and effects from unreasonable searches and seizure. It is a limitation on the government’s very broad police power. What are being protected by the amendment are the people’s security and privacy. As the courts have ruled in many cases, â€Å"A man’s home is his castle (Minnesota v. Carter, Concurring Opinion by Justice Scalia).† Every man has a right to be secured in his own home. While the amendment uses the word home, the Courts have not been very strict in applying the provision. The concept of the home has been extended to that structure other than that which the person owns and in which that person habitually lives. To determine the limitation and scope by which the protection may be applied, the court developed the concept †legitimate expectation of privacy† as the test for determining the extent of entitlement for the invocation of the Fourth Amendment’s protections. By legitimate expectation, the court implies â€Å"the prerogative to exclude others†¦Ã¢â‚¬  and the â€Å"right of a man to retreat into his own home and there be free from unreasonable governmental intrusion (Minnesota v. Carter, Dissenting Opinion by Gidsburg). Examples of the cases wherein this test has been applied are the 1990 case of Minnesota v. Olson and the 1978 ruling, Rakas v. Illinois. In the first case, the court ruled that â€Å"an overnight guest had such an expectation and thus could claim Fourth Amendment rights.† On the contrary, the 1978 ruling â€Å"held that automobile passengers were not entitled to raise a Fourth Amendment objection to the seizure of incriminating evidence if they owned neither the evidence nor the car, even if they had a right to be in the car at the time (Greenhouse).†   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The court, in the case of Minnesota v. Carter, is a divided court. The majority opinion overturned the 1997 ruling of the Minnesota Supreme Court, which â€Å"set aside the narcotics convictions of two men who had spent several hours in a third person’s apartment preparing cocaine for sale.† The majority used a strict construction of the Constitutional provision as it focused on the intent of the framers of the provision to limit the application of the protection of the Amendment to the home, where a person has the strongest expectation of privacy and security. Therefore, the court ruled that â€Å"the protection offered by the Fourth Amendment extends no further than a person’s own home (Greenhouse).† No offense or violation to such privacy or security will be experienced in a place where men only stayed to conclude a commercial transaction. At most, the security and privacy rights that will be violated are those of the owner, whether or not he is included in the transaction or not.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   However, as already mentioned, the court in this case is a divided court. Even those who voted against the application of the Fourth Amendment have divergent opinions. An example is Justice Kennedy who, in his concurring opinion, upheld the legitimate expectation of privacy of †almost all social guests.† However, in this case, he opined that the men’s connection to the home is too †fleeting and insubstantial† to pronounce that they have acquired even a limited expectation of privacy. While his opinion gave the same result as the others in the majority opinion, he used a loose construction of the Constitution wherein he extends the protection outside the premises of the home, as opposed to what was initially contemplated by the framers of the Constitutional Amendment. This is an acceptance of and adaptation to the reality that, at present, it is already a common practice for people to invite people into their homes and to stay in other people’s homes or in other places of abode for a length of time for different reasons. This ensures that the protection of the privacy and security of these persons will not be severed just because they are outside their own homes.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The divergence of the opinion of the court does not end here. It may be said that Judge Kennedy took the middle ground because there is another group of people who took a more liberal view than him, as regards the scope of the protection of the Fourth Amendment. This view is expressed in the dissenting opinion written by Justice Ruth Bader Ginsburg, to which Justices John Paul Stevens and David H. Souter joined. They opined that the protection of the Fourth Amendment extends to short-term guests. According to the opinion, â€Å"through the host’s invitation, the guest gains a reasonable expectation of privacy in the home.† The same opinion was upheld by Justice Stephen G. Breyer in his separate opinion, but he reached a different conclusion because he believed that looking through the window blinds does not amount to a search. This interpretation is, again, a loose construction of the Constitutional Amendment. It adapts the provision to people’s recognized custom of staying overnight in another’s home, rather than use a strict construction of the word â€Å"home† as initially contemplated by the framers. The court has held that, â€Å"[f]rom the overnight guest’s perspective, he seeks shelter in another’s home precisely because it provides him with privacy, a place where he and his possessions will not be disturbed by anyone but his host and those his host allows inside† (See Minnesota v. Olson). This is similar to the concurring opinion discussed above by Justice Kennedy. This divergence of opinions arose from a very delicate line which the courts and law is trying to draw between the right of government to use its powers and the right of people to be protected from these same powers. When the facts are clearly within the initial contemplation of the framers of the law, the application is easy. However, there are cases such as this one, which treads on the line and makes interpretation and application of the law difficult. In this case, a police officer received a tip and acted on it. However, instead of going through the common process of obtaining a warrant, he observed the activity in the basement of the apartment in question through a gap in the closed Venetian blinds. The officer obtained a search warrant later, but the Minnesota Court ruled that the previous act of the officer in observing the activities through a closed Venetian blind without first obtaining a warrant was an illegal search. However, as already mentioned, this was overturned by the Supreme Court when it ruled that the people involved do not have a legitimate expectation of privacy as â€Å"one who is merely present with the consent of the householder† (Minnesota v. Carter). This application of the Amendment are viewed by at least five members of the court to be against many jurisprudential precedents which have defined the extent of the Fourth Amendment protection outside the limits of a person’s own home. Works Cited Greenhouse, Linda. â€Å"High Court Curbs Claim on Privacy in a Home.† The New York Times. 2 Dec. 1998. 30 Nov. 2007 . Minnesota v. Carter (97-1147), 569 N.  W. 2d 169 and 180, December 1, 1998.

Discussing the Relationship between Eugenics, Genomic, and Reproductive Technology

Discussing the Relationship between Eugenics, Genomic, and Reproductive Technology Since the early part of human existence, various discreet and unique characteristics can be seen either on the physical: such as moles, height, physique; and psychological, being manifested on certain behaviors and attitudes. This distinct and apparent inherent characteristic makes up an individual, and consequently has contributed towards the evolution and development of mankind.The study of such, which usually starts from the biological beginnings in genes and DNA’s, can be considered in the basic principles of Eugenics, Genomic, and the Reproductive Technology, and its relative associations. Eugenics can be considered a form of a social thinking, which advocates the development of the hereditary traits of human by means of a variety of forms of intrusion or intervention.All throughout the history, the term has been classified as an advocate for social responsiveness, an enlightened attitude o f the society, primarily aimed to create a stronger, healthier, and intelligent people, and at the same time lessen the sufferings of human (Currell 25). To achieve this goal, earlier methodologies used the procedures on selective or discerning breeding, while the modern methodology focused on the birth control, genetic counseling, pre-natal testing, genetic engineering, and the in-vitro fertilization.Though, the philosophy of eugenics can be considered somewhat idealistic, some of the advocates against it consider it as an enticement to the â€Å"power hungry† and noticeably can be subjected to further corruptions. Furthermore, it is also considered by some as the justification for the sponsored-state discrimination or extermination, and genocide such as the Holocaust. The word â€Å"Genomic† usually covers a broader context of related technologies and scientific research.The term genome refers to the total set of instructions or processes in creating an organism. It is the master or the original blueprint of all cell activities and structures during the life span of an organism (McGrath 10). Considering the human genome, it is comprised of tightly threads in a coil figure of DNA, where the genes can be found. Genomic, therefore, refers to the to the study of the DNA, the mRNA, and the corresponding protein levels.The Reproductive Technology covers all of the anticipated and current technologies in animal and human reproduction, together with the assisted technology in the reproductive state, and contraception. The assisted reproductive technology include the following: cloning, treatment of hormone, cryogenic preservation of sperms and embryos, artificial insemination, in vitro fertilization, artificial reproduction, embryo transfer, and surrogacy, to name a few. Aside from contraception, other techniques involve artificial wombs, repro genetics, technology choice germinal, and parthenogenesis in vitro (Mur 39).Many concerns of the reproductive technology have consequently given rise to certain bioethical issues, since the knowledge or technology more often changes the premises that lie following the existing systems of reproductive and sexual morality. More so, the ethical issues of human improvement occur when the reproductive technology has eventually evolved to be a possible expertise or technology not only for the reproductively withdrawn people but also for healthy reproductive people.Therefore, based on the respective discussion above, eugenics, genomic, and the reproductive technology are associated with each other. They comprised a common theme, which is the human being- for the betterment deemed achievable. They apparently constitutes a â€Å"cyclic† pattern of contextual connotation since the inherent characteristics of every human being depends on the unique genes or â€Å"genetic codes† (genomic).These in turn can be influenced by the social intervention (eugenics) on both of the parents since t he social requisites or responsiveness determines the characteristics and behavior of the parents, which in-turn could be inherited by the off spring. The process or the system upon which all of these can be conceived fall on the ‘reproductive technology† since it is concerned with the various methods of how the women can be â€Å"fertilized† to conceive birth. Aside from this, the reproductive technology also deals with the means of controlling or inhibiting reproduction.Therefore, the innermost portion of the relevant study of the human being lies on the field of genetics, which is being represented by genomic. The inherent process wherein the behavior of a child can be obtained through the combination of genes or DNA’s of both parents, and consequently can be affected by the social various social interventions. The reproductive technology signifies the process wherein these two concerns may be verified. Though the topics presented constitutes a broad ran ge of knowledge, the basic underlying principles and its corresponding associations can be seen.The issues of possible temptation to power, ethical, and moral concerns, cannot be justified. With respect to the technological advancement in the field of human â€Å"development†, the scientific method of achieving such will definitely have an impact on the issues governing morality, ethical values, and social norms. The important thing to remember, though the goal of human development can be very enticing, is that certain boundaries should not be crossed over not to cause imbalanced on the very nature of human existence.

Free Essays on George Orwell

George Orwell has two very conflicting feelings towards the Burmese people throughout his essay. He writes â€Å"I thought that the greatest joy in the world would be to drive a bayonet into a Buddhist priest’s guts†(Pg.680), and then he turns around and says â€Å"Theoretically- and secretly, of course- -I was all for the Burmese and all against their oppressors, the British.†(Pg.680). George Orwell then goes on to say that feelings like this were not unusual side effects of imperialism. George Orwell was torn between two sides of himself. The sympathetic, guilty side of his inner self and the side of him that was just trying to get his job done and do it properly. George Orwell was suffering from an internal identity conflict, which was resolved by him shooting the elephant and leaving Burma to take a new job. George knew many hated him and that made him feel bad about who he was, the Burmese people treated him very poorly and that made him mad at them. George saw what went on in prisons. â€Å"The wretched prisoners huddling over stinking cages of the lock-ups, the grey, cowed faces of the long-term convicts, the scarred buttocks of the men who had been flogged with bamboo- all these oppressed me with an intolerable sense of guilt.†(pg.680) George Orwell’s ambivalence came from many mixed feelings and emotions that he was unable to share and communicate with others. â€Å"I was young and ill-educated and I had had to think out my problems in the utter silence that is imposed on every Englishman in the East. He was very unaware of things going around him and unsure of his own life and his thoughts. All he knew was that he was â€Å"stuck between my hatred of the empire I served and my rage against the evil-spirited little beasts who tried to make my job impossible.†(pg.680). He was obviously torn due to what was expected of him by the British empire and by what his conscience and heart expected and want him to do.... Free Essays on George Orwell Free Essays on George Orwell Eric Arthur Blair was born in 1903 at Motihari in British-occupied India. While growin up, he attended private schools in Sussex, Wellington and Eton. He worked at the Imperial Indian Police untill 1927 when he went to London to study the poverty stricken. He then moved to Paris where he wrote two lost novels. After he moved back to England he wrote Down and Out in Paris and London, Burmese Days, A Clergyman’s Daughter and Keep the Apidistra Flying. He published all four under the psuedonym George Orwell. He then married Eileen O’Shaughnessy and wrote The Road to Wigan Pier. Orwell then joined the Army and fought in the Spanish civil war. He became a socialist revolutionary and wrote Homage to Catalonia, Coming Up for Air, and in 1943, he wrote Animal Farm. It’s success ended Orwell’s financial troubles forever. In 1947 and 48 despite Tuberculosis, he wrote Nineteen Eighty-Four. He died in 1950 (Williams 7-15). This essay will show and prove to you that George Orwell’s life has influenced modern society a great deal. BIOGRAPHY In 1903, Eric Arthur Blair was born. Living in India until he was four, Blair and his family then moved to England and settled at Henley. At the age of eight, Blair was sent to a private school in Sussex, and he lived there, except on holidays, until he was thirteen. He went to two private secondary schools: Wellington(for one term) and Eton (for four and a half years). After Eton, Blair joined the Imperial Indian Police and was trained in Burma. He served there for nearly five years and then in 1927, while hom on leave, decided not to return. He later wrote that he had come to understand and reject the imperialism he was serving. He was struck...between hatred of the empire and rage against the native people who opposed it, and made his immediate job more difficult. Blair, on his first six months of release, traveled to the East End to research the English poor. In Spri... Free Essays on George Orwell George Orwell has two very conflicting feelings towards the Burmese people throughout his essay. He writes â€Å"I thought that the greatest joy in the world would be to drive a bayonet into a Buddhist priest’s guts†(Pg.680), and then he turns around and says â€Å"Theoretically- and secretly, of course- -I was all for the Burmese and all against their oppressors, the British.†(Pg.680). George Orwell then goes on to say that feelings like this were not unusual side effects of imperialism. George Orwell was torn between two sides of himself. The sympathetic, guilty side of his inner self and the side of him that was just trying to get his job done and do it properly. George Orwell was suffering from an internal identity conflict, which was resolved by him shooting the elephant and leaving Burma to take a new job. George knew many hated him and that made him feel bad about who he was, the Burmese people treated him very poorly and that made him mad at them. George saw what went on in prisons. â€Å"The wretched prisoners huddling over stinking cages of the lock-ups, the grey, cowed faces of the long-term convicts, the scarred buttocks of the men who had been flogged with bamboo- all these oppressed me with an intolerable sense of guilt.†(pg.680) George Orwell’s ambivalence came from many mixed feelings and emotions that he was unable to share and communicate with others. â€Å"I was young and ill-educated and I had had to think out my problems in the utter silence that is imposed on every Englishman in the East. He was very unaware of things going around him and unsure of his own life and his thoughts. All he knew was that he was â€Å"stuck between my hatred of the empire I served and my rage against the evil-spirited little beasts who tried to make my job impossible.†(pg.680). He was obviously torn due to what was expected of him by the British empire and by what his conscience and heart expected and want him to do.... Free Essays on George Orwell The commentary, â€Å" Down And Out In Paris And London† by George Orwell is quite interesting. In this commentary, Orwell explores the life of the disenfranchised poor, the underemployed, and the flat broke. Orwell not only wrote about this lifestyle, he explored and spent quite some time living amongst the poor. He spent some time working as a plongeur in the hotels of Paris. He also spent time living amongst the tramps and the poor in London. Throughout the book, Orwell explores in detail the life of the poor through the people he met along the way; of course, changing their names to keep their identity. Orwell explores what goes on behind the scenes. He also gives the readers a detailed look at both the poor side and the common wealth side. He is able to do this because he has lived both sides of life. Therefore, Orwell has the qualifications to inform the reader about poverty, without looking down on it. â€Å"Poverty is what I’m writing about,†(p.5), is Or well’s thesis, which is relevant throughout the book. What makes this commentary fascinating is that Orwell does not offer a solution for poverty, in fact he offers insight for poverty. Orwell’s explorations amongst the poor, has influenced the intended audience he is writing for, the major theme he is writing about, and the purpose in writing â€Å"Down And Out In Paris And London†. Orwell’s explorations amongst the poor have influenced who his intended audience is. His book was written in the first person narrative, which is powerful at getting a message across. â€Å"Down And Out In Paris And London† was intended for a specific audience, an audience who does not know about poverty. Orwell’s first encounter with poverty is the same typical encounter that people who do not know what poverty is like might expect. Orwell places himself in the audience’s perspective and explains that, â€Å"you thought it would be quite simple; it is extraordinarily complicated. You...

i could not stop for death essays

i could not stop for death essays Emily Dickinson was born on December 10, 1830. Resembling her poetry, her relationship to the world was restrained. She has spend her entire life at home, never married, and developed a particular attention for death. Through her poetry, the reader found a particular concern for death. Because I Could Not Stop for Death, published in 1863, is one of Emilys poetry that discuss the departure of human beings to the other world. Through a deep lecture, the reader will discover wealthy meanings hidden in the tone, the style, and the different uses of the words. In this poem, Emily realizes that escaping from death is futile and the fair of death is baseless. She realized but made also the reader share it. The analyses that follow will help the poem-lover try to define and understand the different meaning of death. At the beginning of the poem, death is personified in terms of human characteristics. In fact, the fair developed by individual toward this mystical character has always been justified. Death took, through all cultures and religions, the forms of a skeleton, an old man who is repulsing, never welcome, and always feared. In this poem, Emily uses the personification of Death as a metaphor to make her reader accept the faired character. Here, Death is a gentleman, maybe good looking. The woman seems comfortable with him. She is not scared. The lady has kept herself too busy to remember death because I could not stop for death, but, he Kindly came by to take her. The poem reader didnt assist to any confrontation between Death and his prey, while most people will try to escape him she meet him with all the happiness to find someone that gentle. The use of Carriage as their way of transportation, the carriage held but just ourselves, and the presence of this gentleman lead to a Romanesqu e walking. We assist to another personification of death with the use of ourselves...

Heuristics and Print Advertising Essay Example | Topics and Well Written Essays - 2000 words

Heuristics and Print Advertising - Essay Example This calls for the use of simpler methods to get satisfactory solutions. An example of this is the application of heuristics. Heuristics refers to experience-based techniques for discovery, learning and solving problems. Heuristics can also be described as simplifying strategies or rules of thumb that help people in their reasonable judgment and make guesses more quickly. Therefore, they are informal shortcuts or rules used to make daily judgments and get satisfactory solution since organizations cannot afford to spend large amounts of resources like energy, time and money on every single judgment or detail of life (Kahneman et al, 1982). Consumer behavior theories also give a good understanding of the behavioral trends among consumers and the factors that affect their decisions. Marketers combine information from these theories with heuristics so as to attain strategic marketing. The consumer behaviour theory gives a practical application of understanding the behaviour trends in con sumers and thus providing a way of strategizing to influence them. The theory explains the psychological, mental, emotional, non-utilitarian or subjective aspects of consumer behaviour in making buying decisions. ... It is also important to understand that there are consumers who are always after brands of high value hence they seek a lot of information on available brands before making any purchase (Engel et al 1995). Other consumers have habitual buying behaviour whereby they purchase products as a habit whereas others are variety seeking. Howard (1989) states that variety consumers always shop around to get a different brand of a product just to have variety. Variety seeking consumers are the best targets for advertisements since it brings the existence of the brand into their attention so that they can seek it. When they have got used to it, the manufacturers can make slight changes to re-advertise it as a new or improved product once again. Another consumer behaviour theory that explains the trends in consumer behaviour is the neoclassical consumer theory. This theory is a branch of microeconomics that deals with understanding consumer behaviours through the application of classical models o f economics. These models are based on the perception of consumers as people who are very rational in their decision making. In this respect it views them as people who always seek to maximize their satisfaction and benefits with purchases through informed and reasoned analysis of utility and value. When the neoclassical consumer theory is applied to consumer behaviour, it assumes that the utility or benefit of a product describes their behaviour over a life time. The utility maximizing rule states that for consumers to maximise satisfaction, they should allocate their finances so that the last amount of money spend on each product yields the same utility. The neoclassical theory factors in the issue of elasticity. If a product is highly elastic, its consumption will reduce if its price

Weather, Hurricanes, & Solar Radiation Essay Example | Topics and Well Written Essays - 500 words

Weather, Hurricanes, & Solar Radiation - Essay Example There are hurricanes that first appear on June or July and that means they will stay a little longer than those hurricanes that appear in August (Elsner, 2009, p. 61). Generation of hurricanes begins to cool with the cooling of the water in late autumn. At this time, the weather pattern fails to favor the development of tropical development. North Atlantic seasonal cycle pronounces its peak activity during August and September where only 17 percent of activity happens beyond the three months duration of august to October (Elsner, 2009, p. 65). The examination of North Atlantic took into account the mean number of for all hurricanes in a year’s time and for total. North Atlantic experienced hurricanes every season due to the presence of the budget heat and seasonality effects. Budget heat effects influence the hurricanes to occur mostly from June through to December. During this time, there is perfect balancing of heat that earth absorbs inform of radiation. If this absorption did not occur, then the earth would have extremely high or low temperatures. The seasonal variability has many, but important parameters associated with the North Atlantic Hurricanes. One such parameter is the El Nino that is helpful in determining, through analysis, whether the season would be active. El Nino takes into account a number of atmospheric variables. El Nino has a characteristic of warm sea temperatures on the surface especially over the equatorial pacific. The temperature relates to westerly winds of up to 200-millibar on the sea. The El Nino also has a link with the Caribbean surface pressure and the western Atlantic. When El-Nià ±o occurs, stronger Westerlies bring fourth fleeing over the hurricane producing areas of the western Atlantic as well as generating higher surface pressure. These occurrences suppress the hurricane development especially if it occurs earlier than October to November. El Nino southern oscillation, therefore, plays a vital role in

Sampling and production Essay Example | Topics and Well Written Essays - 500 words

Sampling and production - Essay Example 69558 million in the year between 1996 and 1997 (Priyadharshini 2012). Today, Indian leather industry is recognized in the international markets which has led to it being ranked in India’s one of the top seven earning industries of foreign exchange (Priyadharshini 2012). India is suitable as a destination for the sampling and production of leather garments because leather industry in India has seen a massive transformation and development since the sixties. Today, it not only exports raw materials, but also exports value added finished products. More importantly, the liberalized trade and economic policies combined with the globalization of Indian economy make its leather industry poised for more growth and expansion in the future and increased share in the global trade. Leather industry is also flourishing in Turkey, which makes it a suitable country to sample and export leather products from. SF Leather is a potential leather sampler and producer based in Izmir, Turkey’s free trade zone. Specialized in leather handbags’ production, SF Leather is quite popular among the clients as an alternative exporter of leather products to East Asia primarily because of the efficiency of its delivery and more competitive prices than what are charged by vendors in Eastern Europe (SF Leather n.d.). Another major company that qualifies for consideration is Moda Sourcing Solutions based in Istanbul, Turkey (modasourcing.com 2014). China has been chosen as the country for sampling and production of all other fabrics because Chinese exports of fabrics is reaching new height in the contemporary international markets. Places like Hangzhou have plentiful small garment makers that produce anywhere between 20,000 and 30,000 suits every year (Brown et al 2005, p. 81). A very noticeable and appreciable aspect of Chinese trade is that the country is capable of producing all varieties of fabrics customized to the needs of its customers. Thus, we find some of the most

Steps for improvement in future for flipkart Essay Example for Free

Steps for improvement in future for flipkart Essay The e-Commerce market in India has enjoyed phenomenal growth of almost 50% in the last five years. Although the trend of e-Commerce has been making rounds in India for 15 years, the appropriate ecosystem has now started to fall in place. The considerable rise in the number of internet users, growing acceptability of online payments, the more number of internet-enabled devices and favorable circumstances are the key factors driving the growth story of e-Commerce in the country. The number of users making online transactions has been on a rapid growth trajectory, and it is expected to grow from 11 million in 2011 to 38 million in 2015. Flipkart is a leading e-Commerce company which has established itself now as the fastest growing mid-sized company. Backed by a funding of $31 million, the company is set to grow from five warehouses and 35 delivery centers to 35 warehouses and more than 60 delivery centers across the country. But, with wide expansion in various sectors, greater range of challenges also come across. By large, major challenges that the company faces are :- 1. Customer Satisfaction. 2. Market Expansion. 3. Best Economic Use of Funds. Keeping in mind the above challenges, few steps that can be taken by the company to improve upon its brand value in future according to me are :- Making Customer Satisfaction #1 priority In a market where even a single customer plays an important role, it becomes very important to make sure that the customer is treated in the best possible way. But, in practicality, this is very difficult and we have experienced it ourselves. How many times has it happened that you didn’t get your order on time? I guess many!! So, here are 4 key factors that can heavily influence customer satisfaction which need to be taken care of if flipkart wants to keep ahead of its competitors. 1. Accuracy (Right Product): In accordance with Wyatt Earps belief that â€Å"fast is fine, but accuracy is everything†, we can understand the pivotal role that receiving the right product plays in determining customer satisfaction. In a recent survey, approximately one out of every three respondents (29%) said that they would abandon shopping altogether with a retailer if they received one incorrect delivery. This equates not only to one lost customer for life, but combined with the impact of social media and word of mouth, this could seriously impact brand image and performance. Therefore, it is immeasurably important to run multiple accuracy checks, run by multiple employees to reduce the risk of errors. 2. On Time Delivery: According to a survey from Comscore, 42% of shoppers have ABANDONED an online shopping cart because of the delivery date. Communication of the expected delivery date of the order is critical to setting the correct expectation of the consumer. Conversely, 41% of shoppers RECOMMENDED a retailer when they received their product when expected which can lead to increased loyalty and new customers. Speed is crucial to ecommerce operations. The ability to turnaround orders within the same or next day is highly recommended. 3. Order Tracking: has in recent years become a necessity for online retailers with 75% of customers believing it is a service that every retailer should offer. These primarily include email notifications containing a unique tracking number as well as having the ability to check directly on the retailers website for the tracking information whether it is pending, en route or arrived 4. Discounts and Coupons: Many consumers these days come to online shopping sites only because of vast number of discounts and coupons and this can highly influence customer loyalty. According to Comscore, 95% of respondents have recommended a retailer due to the availability of discounts and coupons. Retailers should clearly state their terms and conditions for discounts and coupons on their website so it’s clear to the consumer before they checkout. CHANGING TRENDS IN INTERNET USE The mobile internet user base is growing, aided by the introduction of 3G data plans and declining smartphone prices. Several smartphone models are available at less than Rs. 8000 in the Indian market. Mobile internet users are expected to account for more than 60% of the user base in India, considering that their number is forecast to reach 200 million by 2015. Telecom operators are incentivizing mobile internet usage by reducing tariffs and providing unlimited usage facilities. They are offering unlimited internet browsing plans at a lowly price of Rs. 200 per month to their GSM customers. Within six months of the launch of 3G, the number of connections reached 10 million, closely matching the number of broadband subscribers. UNDERDEVELOPED USER EXPERIENCE The growth of mobile internet is encouraging. However, experience on e-Commerce websites also needs to be improved, since most of these sites are not optimized for use on mobile devices. Furthermore, not all e-Commerce sites have developed mobile apps. Given that an increasing number of people would access internet on their mobile devices, e-Commerce players need to step up and develop mobile websites and apps for major mobile platforms. MAKING YOUR PRESENCE FELT ON 3rd PARTY WEBSITES It is one of the major solutions for your e-Commerce business as you should list your complete range of products on 3rd party sites in order to get more attention and visitors. However, 3rd party shopping sites are highly popular on the web and visited by lots of visitors. Today, there are lots of shoppers, who are visiting these websites in order to compare the products, so it is highly important for you to make your products visible. You always try to make your products as visible as possible so that people come to know about your products and services. When it comes to talk about some popular 3rd party shopping sites, Google shopping, eBay and Buy.com are some most popular sites to increase incremental revenue. ENHANCING PAGE LOAD SPEED Then it comes to enhance page load speed, you should consider pictures and images that you have on your page. However, it is a common problem with e-Commerce websites as the websites have lots of images of products, so this problem is quite difficult to face, but retailers can easily resize their product images and use different formats like .pang that surely help. All the e-Commerce websites try to enhance page load speed so that their customers easily visit their website and load each and every page without nay hassle. Giving what the Indian customers really want and understanding their mindset. ‘Touch and Feel’ factors: Indian customers are more comfortable in buying products physically. They tend to choose the product by touching the product directly. Thereby, Indian buyers are more inclined to do ticketing and booking online in Travel sectors, books and electronics. Companies dealing with products like apparel, handicrafts, jewelry have to face challenges to sell their products as the buyers want to see and touch before they buy these stuffs. Cash On Delivery: Cash on Delivery (COD) has evolved out of less penetration of credit card in India. Most of Indian E-commerce companies are offering COD as one of mode of payment for the buyers. 30%-50% of buyers are also taking advantage of this mode of payment while making purchase of any product and service over internet. COD has been introduced to counter the payment security issues of online transaction, but this mode has been proving to be loss and expensive to the companies. It is seen that majority of the customers denied to make the payment at the time of delivery of the product. Hence, companies tend to lose the sale along with product transit fees. In order to curb the problem of COD, online companies should take some judicial steps; otherwise basic logic behind the ecommerce business will be at risk. Online Transaction: Most of Indian customers do not possess credit card, debit card and net banking system, which is one of the prime reasons to curtail the growth of ecommerce. Nevertheless, in recent years, some of the nationalized banks have started to issue debit cards to all its account holders. Third-party online payment solution China’s leading third-party online payment solution allows individuals and businesses to execute payments online in a secure manner. Its escrow service has made consumers confident about conducting online transactions without being concerned about product delivery and quality. This is because payment is only released to sellers when consumers confirm the delivery of orders. Expansion of market instead of taking market share from the competitors. One more area where flipkart can expand its market is into the Online Travel Market. Some encouraging points of online travel market are :- Indian travel industry among the fastest growing in the world Growth in India’s travel and tourism industry is the second fastest worldwide. According to a Deutsche Bank report, the industry would grow at a CAGR of 10% to reach US$111 billion by 2020. The growth of the services sector (thereby leading to rising household income, an expanding middle class and more inbound and outbound tourism) is responsible for this rapid growth. Decade of air travel The civil aviation sector in India has witnessed favorable developments in the last decade. India is the ninth-largest civil aviation market in the world and is poised to feature among the top five global markets over the next decade. Airline passenger traffic rose rapidly from 59.3 million in 2005 to 162.3 million in 2012. Indians now travelling more†¦ Inbound and outbound travel for both business and leisure has increased. Spending on domestic and international travel by Indian travelers is forecast to touch US$1.4 billion and US$426 million, respectively, by 2013. This has prompted domestic full service carriers and LCCs to expand their networks by offering connectivity to near-shore destinations such as Hong Kong, Singapore, Malaysia, Thailand, Dubai and Nepal, thus aiding in the growth of online travel.

The Last Empress by Daniele Varè Essay -- China Literature Essays

The Last Empress by Daniele Varà ¨ The Empress Dowager Tzi-his (1835-1908) was a unique ruler unlike any other China had ever seen. She is considered to be one of the most influential people in Chinese history, a rarity in the male dominated Chinese world. The empress dowager exerted great power over the Chinese empire and influenced the political structure in ways it had never been influenced before, making many great reforms that she believed would help the Chinese people. Born on November 29th, 1835, Tzi-hsi was named Yehonala after her tribe. Her father, Huei-cheng died when she was a child and her family took care of her until she was sent to Emperor Hsien-Feng’s court as a concubine. Although Hsien-Feng had many wives and concubines, Tzi-hsi was the only to bear him a son. In 1861, the Emperor died and his court was left to the son, who was not of age and thus Tzi-hsi was able to rule through her son, The Emperor Tung-chih. When he turned 17, she was forced to give up her immediate power to him. Tung-chih died in 1875. Through much controversy and manipulation, Tzi-hsi was able to convince the court to nominate her choice as successor, and when the Empress of the Eastern palace died, Tzi-hsi became the sole surviving regent of the empire (Varà ¨). Shortly after, Tzi-hsi was forced to give up her regency and retired to a summer palace, but she soon resumed rule over China. From that moment on until her death in 1908 she ruled China, instilling new policies and reforms into Chinese culture. There have been many assertions and assumptions about Tzi-hsi’s policies and their value to the history of China and her popularity among Chinese citizens (her tomb was raided and destroyed). Regardless of these opinio... ...its objectivity. It provides a clear picture of the Empress’ life in her cultural context and the impact it had on China. I recommend this book to anyone exploring the life of the Empress Dowager—whether it be her personal life, her social life, or her political life. The book truly does provide an extensive amount of information about the Empress—its age stands testament to this (it has been around for 70 years), and I would highly recommend it. Works Cited â€Å"Biography.† Rev. of The Last Empress by Daniele Varà ¨. Saturday Review of Literature 14 Sept. 1936: 19. Gilroy, Thomas J. Tzu-hsi: The Empress Dowager from China. 16 Nov 2002. King’s College History Department. King’s College. 3 Mar 2004. Varà ¨, Daniele. The Last Empress. New York: Doubleday, Doran & Company, Inc., 1936.

Mcdonald’s Strategic Management Globalization Strategy

Example 1 Localization strategy of McDonald's McDonald is using localization strategy in term of choose to localize the language that they use to sell the items especially burger and tries to localize the food itself, localization is absolutely necessary to attract customers across nations. One of the examples is McDonald’s localization of its food menu. u. Even though the menu is to a certain degree standardized all over the world, but some of items are unique to each country and that taste also localize of the local market.The burger that prepared by McDonald’s well known in all over world. In Japan customer can order a â€Å"koroke† burger that which contains katsu sauce, cabbage and mashed potato. In Hong Kong, customers can find a burger that is served between rice cakes not in sesame seed buns. In Malaysia, McDonald customers have much choice such beef burger, chicken burger and fish burger. McDonald provided chicken. Some of religious group do not prefer t o take beef so McDonald provided chicken and fish burger for them.More than that, McDonald in Malaysia do not provide pig meat burger because majority of Malaysia don’t not take pork and would also be upsetting for religious. In India the type of burger totally different from other country because eating beef is against to religious rules. McDonald's brand is strongly associated with hamburgers, but McDonald open vegetarian restaurants that provide vegetarian burgers. International strategy In the India market McDonald's accepted the international strategy over franchising to push their main competencies and to customize their goods and service according to the demand of local customers.This way the business be sure of on local subsidiaries in India to follow the rules and regulations of running McDonald's and make sure the goods and service must be standardizing. McDonald to complete standardization within an international scale is difficult because of Indian market is more traditionally diverse. McDonald's standardizes as much as can to make less costs, but they are conscious of cultural differences and have to accepted the perception of â€Å"think global, act local† (Hill, 2009).The subsidiaries provided by international strategy with some freedom, but the main controls belong to with managers at the center of operations in America. The subsidiaries provided by international strategy with some freedom, but the main controls belong to with managers at the center of operations in America. The Indian subsidiaries are approved the power to plan, make and market innovative products that directly respond to the local customers' preferences According to Hindu population cow is worshipped so McDonald’s does not use beef to prepare burger.In India McDonalds fully removed beef for pork for Muslims customers. As a replacement for of the ever-popular Big Macs set up in the west, McDonald's in India serves â€Å"Maharaja Macs â€Å" that contain mutton and some vegetarian rice pies. McDonald's is required to change and adapt their goods and service to local customer demand because the India customers have different favorites due to traditional and religious differences. More than that, in foreign countries there have local food for consumer while McDonalds is among one of the traditionally American fast food.McDonalds able to maintain the local tastes on condition that it focuses on its main competency of fast food. In Europe, from fast foot roots McDonalds unfortunately straying. In strength to compete like Starbucks, McDonald’s is turn-off the restaurant space extra upscale and easy, while offering in good health and more locally tasty foods. McDonalds also offering rental iPods and Wi-Fi available for customers. However, this strategy not only reduces the product fair play by get used to local tastes, but also changes McDonalds even additional away from its main competitors of fast food